The People

Built by founders,
for founders.

We're a small team on a big mission — making CFO-level financial intelligence accessible to every startup, without the CFO price tag.

Pranav Kethireddy CEO
Pranav Kethireddy
Co-Founder & Chief Executive Officer

Pranav founded Fintoit with a vision to give every startup founder the financial intelligence they need to succeed — without the cost of hiring a full-time CFO.

Vishruth Bejugam CTO
Vishruth Bejugam
Co-Founder & Chief Technology Officer

Vishruth drives the technical vision at Fintoit, building the AI infrastructure that gives founders real-time clarity over their financial health.

Our Mission

"Every startup deserves the same financial intelligence that Fortune 500 companies have."

CFOs cost $200K+/year. Spreadsheets break. We built Fintoit so founders can make confident financial decisions from day one.

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How We Work

Our values

🎯
Founders First
Every decision starts with "does this help founders?" Full stop.
🔍
Radical Transparency
We share everything — numbers, mistakes, strategy. No black boxes.
Bias to Action
Done beats perfect. Ship, learn, iterate. Repeat forever.
🤝
Own It
If you see a problem, you fix it. No hand-offs, no excuses.